Flora Deva Apothecary — Privacy Policy 

Last updated: November 23, 2025

Flora Deva Apothecary (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, make a purchase, join our SMS/email list, or otherwise interact with Flora Deva Herbal Apothecary.

By using our website or providing personal information, you agree to the terms of this Privacy Policy.

Information We Collect

We collect the following categories of information:

Personal Information Provided by You

• Name
  
  

• Email address
  
  

• Phone number
  
  

• Billing and shipping address
  
  

• Payment information (processed securely by Shopify; we do not store payment card numbers)
  
  

• Order history
  
  

• Account details (if you create an account)
  
  

Automatically Collected Information

Our website automatically collects:

• IP address
  
  

• Device information
  
  

• Browser type
  
  

• Cookies
  
  

• Pages viewed
  
  

• Referring website
  
  

• Time spent on pages
  
  

• Interactions with checkout and site forms
  
  

This helps us improve site functionality and marketing performance.

SMS + Email Activity

If you sign up for SMS or email:

• Message engagement (opens, clicks)
  
  

• Subscription status
  
  

• Phone carrier information (SMS only)
  
  

How We Use Your Information

We use your information for:

• Processing and fulfilling orders
  
  

• Sending transactional emails (order confirmations, updates)
  
  

• Providing customer service
  
  

• Sending marketing emails and SMS messages (with your consent)
  
  

• Personalizing your browsing and shopping experience
  
  

• Preventing fraud
  
  

• Improving website performance and analytics
  
  

• Complying with legal obligations
  
  

We do not sell personal data.

By entering your phone number on our website, subscribing through a popup, or texting us, you consent to receive recurring promotional and personalized marketing text messages from Flora Deva Apothecary at the phone number provided.

Message & data rates may apply.
Message frequency varies.

You can unsubscribe at any time by texting STOP.
Text HELP for help or email us at hello@floradeva.com.

Your phone number will be used exclusively to send Flora Deva updates, offers, cart reminders, and order-related notifications through our SMS provider, Klaviyo.

We never sell or share your phone number with third parties for their marketing.

We may share your information with:

Service Providers

Including but not limited to:

• Shopify (ecommerce platform)
  
  

• Klaviyo (email/SMS provider)
  
  

• Payment processors (Shopify Payments, PayPal, etc.)
  
  

• Shipping carriers
  
  

• Website analytics providers
  
  

These companies only use your data as necessary to perform services for us.

Legal Requirements

We may disclose information if required by law, government request, or to protect our rights.

We use cookies and tracking technologies to:

• Remember your preferences
  
  

• Maintain your shopping cart
  
  

• Analyze website performance
  
  

• Personalize content
  
  

• Enable marketing features such as “viewed product” emails or SMS
  
  

You may disable cookies in your browser settings, but parts of the site may not function properly.

We retain your personal information only as long as necessary to:

• Fulfill orders
  
  

• Provide services
  
  

• Comply with legal obligations
  
  

• Resolve disputes
  
  

You may request deletion at any time.

For All Customers

You may request:

• Access to your data
  
  

• Correction of your data
  
  

• Deletion of your data
  
  

• Withdrawal of consent (email or SMS opt-out)
  
  

To make a request, email: hello@floradeva.com

For EU/EEA Customers (GDPR)

You have the right to:

• Access your personal data
  
  

• Request correction or deletion
  
  

• Object to processing
  
  

• Request data portability
  
  

• Withdraw consent
  
  

We will respond within 30 days as required.

Data Controller:
Flora Deva Apothecary
735 State Street, Suite 527
Santa Barbara, CA 93101
United States
Email: hello@floradeva.com

As a small business located outside the EU making occasional international sales, an official EU Representative is not required unless processing is large-scale or involves sensitive data.

For California Customers (CCPA)

You have rights to:

• Know what data we collect
  
  

• Request deletion
  
  

• Opt-out of data sale (we do not sell data)
  
  

Submit requests to hello@floradeva.com.

We use administrative, technical, and physical safeguards to protect your data.
No online transmission is 100% secure, but we follow industry best practices.

Our website may include links to third-party sites. We are not responsible for their content or privacy practices.

Our site is not intended for individuals under 16.
We do not knowingly collect data from children.

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised “Last Updated” date.

For privacy questions, data requests, or SMS opt-out assistance, contact:

Flora Deva Apothecary
735 State Street
Suite 527
Santa Barbara, CA 93101
United States
Email: hello@floradeva.com